Precious Metal Guide

GOLD

Gold is naturally found element and is a extremely durable and timeless. Gold does not rust, corrode, or tarnish. It's also the most malleable of all precious metals hence can be worked into gorgeous and timeless designs.

Gold Characteristics

Gold is measured in KARATS. The higher the karat, the greater is its gold content and price. 24k , 22k , 18k are standard contents in gold. 22K is generally used for plain gold jewellery and 18K is used for Studded or diamond jewellery. When buying gold jewellery, one must always look for BIS hallmark along with 916 if 22k jewellery and 750 if 18k jewellery . WHPJewellers.in manufactures all its jewellery in 22k & 18k purity and it is Bis hallmarked.

Gold Care

Proper care for your gold jewelry is important to maintain its lifelong beauty and value. Avoid rough use of jewellery to avoid damage. To keep your gold jewelry clean, soak it in a mild solution of soap and water and gently scrub it with a soft-bristled brush. Always store your jewelry separately in a fabric-lined case or in a box with dividers or separate compartments to avoid scratches or other damage. Be sure to check any diamond settings periodically for possible damage. If you see a loose prong, or if the setting looks out of line, immediately bring it to us for inspection.

PLATINUM

All platinum jewelry is made of finest quality 950 grade platinum. It is 35 times more rare than gold, and has a naturally bright or true white color that never requires additional rhodium treatments, is 90-95% pure, and most importantly, it is Eternal.

Platinum Characteristics

Platinum is 35 times more rare than gold. Each year, 88 tons of platinum is crafted into jewelry, compared to 2,700 tons of gold. There is just one platinum mine for every 10 gold mines, which makes platinum one of the most uncommon precious metals on earth. Platinum jewelry is at least 90-95% pure. By comparison, 18 karat gold is 75% pure. Platinum’s purity level makes it hypoallergenic and ideal for those with sensitive skin. When buying platinum jewelry always look for PT 950 stamp and certificate .

Platinum Care

Proper care for your platinum jewelry is important to maintain its lifelong beauty and value. Avoid rough use of jewellery to avoid damage. To keep your platinum jewelry clean, soak it in a mild solution of soap and water and gently scrub it with a soft-bristled brush. Always store your jewelry separately in a fabric-lined case or in a box with dividers or separate compartments to avoid scratches or other damage. Be sure to check any diamond settings periodically for possible damage. If you see a loose prong, or if the setting looks out of line, immediately bring it to us for inspection.

SILVER

Sterling silver is the standard for beautiful high-quality silver jewelry. It's over 90% pure silver, mixed with alloys to add strength and durability. And it won't wear down, as silver plating can. Pure silver, also called fine silver, is relatively soft and very malleable. Sterling silver is most often used for jewelry and household accessories because of its combination of beauty and durability. When buying silver acceptable quality marks for silver include: sterling silver or 92.5 and Bis hallmark stamp

Silver Characteristics

Pure silver, also called fine silver, is relatively soft, very malleable, and easily damaged so it is commonly combined with other metals to produce a more durable product. The most popular of these alloys is sterling silver, which consists of 92.5 percent silver and 7.5 percent copper. Although any metal can make up the 7.5 percent non-silver portion of sterling, centuries of experimentation have shown copper to be its best companion, improving the metal's hardness and durability without affecting its beautiful color. The small amount of copper added to sterling has very little effect on the metal's value. Instead, the price of the silver item is affected by the labor involved in making the item, the skill of the craftsperson, and the intricacy of the design.

Silver Care

Clean your silver jewellery or articles regularly to prevent silver tarnish build-up, a dulling that naturally occurs when silver reacts with sulfur or hydrogen sulfide in the ambient air. To clean your silver, use polishes formulated specifically to remove tarnish. You can find fine silver polishes, solutions, or cloths appropriate to remove tarnish at most hardware stores or specialty craft stores. Tarnish is most easily removed when it first becomes visible. Although wearing your silver jewelry often is the best way to prevent tarnish from building up, regular cleanings of all your silver items will prevent tarnish and keep your silver bright and sparkling.

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